Resources · Pricing

How much does real estate photography cost in the GTA? (2026)

A straight look at what GTA listing agents actually pay for HDR photos, drone, floor plans, 3D tours and video — and what moves the number.

Most GTA agents don't buy a single "photo package" — they buy a combination of services, and the price follows the property's footprint, the services booked, and how far the shoot is from base. Here's the 2026 market, then how Bricks prices it à la carte.

The GTA market at a glance (2026)

Across Greater Toronto Area providers, à la carte rates land in these ranges (CAD, before HST):

  • HDR photography: $149 (budget à la carte) up to ~$329 for premium full-service shoots. Typical mid-market is $200–$289.
  • Drone photos: $39 for a few frames, $100–$149 for a proper set. Drone video runs $90–$250.
  • Floor plans: almost always $99–$149, and frequently included.
  • 3D virtual tour: $149 entry (phone-scanned) up to $300+ for an iGuide/Matterport-style capture.
  • Cinematic / walkthrough video: $169 budget, $289–$400 typical, $525+ for high-end.
  • Social reel: $149–$200.
  • Twilight: $175–$225 for a real blue-hour shoot; some providers offer a digital twilight for ~$25 per image.

The takeaway: a competent photo + drone + floor plan shoot for a typical detached home in the GTA runs roughly $250–$550 before tax, and a full media set with video and a 3D tour lands $500–$900.

What actually drives the price

1. Footprint

Bigger homes take longer to shoot and edit. Most providers tier by finished area: small (condo / town), mid (typical detached), large, and XL (estate / multiplex). This is the single biggest lever on photo and drone cost.

2. Services booked

Every add-on is optional. A floor plan is often included; a 3D tour, twilight, and rush delivery are usually extra. The more you stack, the higher the total — but you only pay for what the listing needs.

3. Travel

Many GTA providers include a free radius (25–50 km from base) and charge per kilometre beyond. Bricks includes the first 25 km from Mississauga and charges $0.75/km after — quoted up front, never a surprise.

4. Turnaround

Standard delivery is 24–48 hours. Same-day or next-morning ("rush") is usually a flat add-on.

How Bricks prices it

Instead of fixed tiers, Bricks quotes à la carte and tailors each booking:

  • HDR photography: $149 / $199 / $249 / $299 by footprint (small → XL)
  • Licensed drone: $99 / $119 / $139 / $159 by footprint
  • Floor plan: included on every shoot
  • Cinematic reel: +$199–349
  • 3D virtual tour: +$149–299
  • Twilight: +$150–200
  • Rush: +$75
  • Travel: first 25 km free, $0.75/km after · HST 13% added at checkout

Your final quote is the sum of what you actually book, sized to the property — so you never pay for a tier you didn't need. See the full menu →

Don't over-pay for the package

If a listing is a tidy semi with great light, you don't need the estate tier. If it's a 5,000 sq ft home with a pool, the budget tier will under-serve it. The right move is to match services to the property — which is exactly what a tailored à la carte quote does.

"You already spend $200–$600 per listing on media, stitched together from whoever's available. One shoot, one standard, booked direct."

FAQ

Is HST included?

No — GTA media pricing is almost always quoted pre-tax. Bricks adds 13% HST at checkout.

Why is drone sometimes cheap and sometimes $250?

A few static drone photos is a quick add; a licensed operator shooting aerial video with a Transport Canada Advanced RPAS certificate is a different skill and liability — that's the premium end.

Do I save by booking regularly?

Yes. Agents and teams with a steady pipeline get per-shoot rates tuned to their volume. Ask when you book.

Book a tailored GTA shoot →

Written by Raphael Merchant, founder of Bricks. Figures reflect 2026 GTA market research across major regional providers; Bricks rates are starting points and tailored per booking.

Raphael Merchant, founder of Bricks
Raphael Merchant
Founder · Bricks

Transport Canada Advanced RPAS drone certificate holder. Read more →